Gravel racing has split into distinct disciplines, and the ELARA was built for one of them only: outright speed. This is Factor's answer to the UCI Gravel World Series, the Gravel Earth Series and every start line where seconds decide the result. Developed with input from Factor Racing athletes including 2025 Gravel Earth Series champion Magnus Bak, the ELARA borrows aerodynamic thinking from the ONE and composure from the MONZA, then reworks it entirely for rough terrain. The result is a bike that holds a road racer's position and efficiency while staying planted and confident when the surface turns to chaos.

What sets the ELARA apart is its refusal to compromise on tyre volume for the sake of tradition. With 57 mm clearance front and rear, even while running a 2x drivetrain, riders get the traction and puncture resistance to hold speed on the roughest lines without slowing down to think about it. Paired with a lower bottom bracket, reduced trail and a stiffer, lighter frame, the ELARA is engineered to behave like a road bike at race pace and a gravel bike the moment grip and control matter most. It is the purest expression of gravel speed Factor has built.