{"product_id":"poc-cularis-pure-helmet","title":"POC Cularis Pure Helmet","description":"\u003cp class=\"MsoNormal\" style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;\"\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003eGiving trusted protection with an entirely new approach to the helmet peak to offer flexibility for greater weather protection or more ventilation, the Cularis Pure works to keep you fully protected and comfortable on both technical and flowy mountain bike trails.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;\"\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003eThe Cularis Pure is built around a new approach to the helmet peak. An interchangeable cover sits over the top of the helmet and can be swapped to close the ventilation ports when conditions turn wet, or removed to maximise airflow on warmer days. On either setting, the peak is engineered to break away on frontal impact, reducing the forces transmitted to your head and neck.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;\"\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003eExtended protection zones around the temples and back of the head give extra coverage in the areas where impacts are most likely to occur. An optimised EPS liner concentrates protection where it is needed most, while a lightweight PC shell adds structural stability without adding unnecessary weight. The result is a lightweight helmet that moves with you through technical terrain, without slowing you down on the climbs.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;\"\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003eThe Cularis Pure features Mips Evolve, a rotational impact protection system that works to reduce rotational forces in the event of an angled impact – the kind most commonly experienced in real-world crashes. A 360° adjustment system makes it easy to find a secure, comfortable fit across a range of head shapes.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;\"\u003e\u003cb\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003eVentilated protection\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003e\u003cbr\u003eThe helmet ventilation is optimised to keep you comfortable while riding the trails at any speed.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;\"\u003e\u003cb\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003ePC shell\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003e\u003cbr\u003eA lightweight PC shell adds structural stability to the helmet.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;\"\u003e\u003cb\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003eEPS liner\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003e\u003cbr\u003eThe expanded polystyrene (EPS) helmet liner is optimised to give extra protection in the areas most likely to suffer from impact forces.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;\"\u003e\u003cb\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003eFeatures:\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003eThe extended peak covers the top of the helmet and can be swapped so that ventilation holes are covered, giving extra protection from rain.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003eThe helmet peak will break away in a frontal impact, helping to reduce forces transmitted to your head.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto; mso-list: l0 level1 lfo1; tab-stops: list 36.0pt;\"\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003eExtended protection zones around the temples and back of the head give extra coverage in the areas where impacts are most likely to occur.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\" style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;\"\u003e\u003cb\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003eSpecifications:\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"mso-margin-top-alt: auto; mso-margin-bottom-alt: auto;\"\u003e\u003cb\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003eWeight:\u003c\/span\u003e\u003c\/b\u003e\u003cspan style=\"font-family: Helvetica; mso-fareast-font-family: 'Times New Roman'; mso-bidi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-CA;\"\u003e 380g (Size M)\u003cbr\u003e\u003cb\u003eUsage: \u003c\/b\u003eDownhill \/ Enduro\u003cbr\u003e\u003cb\u003eCertification:\u003c\/b\u003e CPSC 1203 \/ EN 1078\u003cbr\u003e\u003cb\u003eKey Benefits:\u003c\/b\u003e Lightweight, Ventilated\u003c\/span\u003e\u003c\/p\u003e","brand":"POC","offers":[{"title":"Mineral Grey\/Hydrogen White Matte \/ S (51-54cm)","offer_id":53156573970739,"sku":"210000116665","price":249.99,"currency_code":"CAD","in_stock":true},{"title":"Uranium Black Matte \/ S (51-54cm)","offer_id":53156574003507,"sku":"210000116666","price":249.99,"currency_code":"CAD","in_stock":true},{"title":"Uranium Black Matte\/Hydrogen White \/ S (51-54cm)","offer_id":53156574036275,"sku":"210000116667","price":249.99,"currency_code":"CAD","in_stock":false},{"title":"Mineral Grey\/Hydrogen White Matte \/ M (55-58cm)","offer_id":53156574069043,"sku":"210000116668","price":249.99,"currency_code":"CAD","in_stock":true},{"title":"Uranium Black Matte \/ M (55-58cm)","offer_id":53156574101811,"sku":"210000116669","price":249.99,"currency_code":"CAD","in_stock":true},{"title":"Hydrogen White\/Uranium Black Matte \/ S (51-54cm)","offer_id":53156574134579,"sku":"210000116670","price":249.99,"currency_code":"CAD","in_stock":true},{"title":"Hydrogen White\/Uranium Black Matte \/ M (55-58cm)","offer_id":53156574167347,"sku":"210000116671","price":249.99,"currency_code":"CAD","in_stock":true},{"title":"Uranium Black Matte\/Hydrogen White \/ M (55-58cm)","offer_id":53156574200115,"sku":"210000116672","price":249.99,"currency_code":"CAD","in_stock":true},{"title":"Uranium Black Matte\/Hydrogen White \/ L (59-62cm)","offer_id":53156574232883,"sku":"210000116673","price":249.99,"currency_code":"CAD","in_stock":true},{"title":"Hydrogen White\/Uranium Black Matte \/ L (59-62cm)","offer_id":53156574265651,"sku":"210000116674","price":249.99,"currency_code":"CAD","in_stock":false},{"title":"Uranium Black Matte \/ L (59-62cm)","offer_id":53156574298419,"sku":"210000116675","price":249.99,"currency_code":"CAD","in_stock":false},{"title":"Mineral Grey\/Hydrogen White Matte \/ L (59-62cm)","offer_id":53156574331187,"sku":"210000116676","price":249.99,"currency_code":"CAD","in_stock":true},{"title":"Rhos Red Matt\/Citrine Yellow Matte \/ S (51-54cm)","offer_id":53156574363955,"sku":"210000118495","price":249.99,"currency_code":"CAD","in_stock":true},{"title":"Rhos Red Matt\/Citrine Yellow Matte \/ M (55-58cm)","offer_id":53156574396723,"sku":"210000118496","price":249.99,"currency_code":"CAD","in_stock":false},{"title":"Rhos Red Matt\/Citrine Yellow Matte \/ L (59-62cm)","offer_id":53156574462259,"sku":"210000118497","price":249.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2969\/4180\/files\/CularisPure-HydrogenWhite_UraniumBlackMatt.jpg?v=1774111702","url":"https:\/\/steedcycles.com\/products\/poc-cularis-pure-helmet","provider":"Steed Cycles","version":"1.0","type":"link"}