February 8, 2013
Between now and February 28, 2013, all mens and woman’s Icebreaker Merino Wool clothing will be 30% – 50% off. Have you tried a piece on yet? The staff at Steed Cycles can not get enough of this stuff. It was definitely one of our favorite pieces of 2012.
The merino is one of the world’s most ancient breeds of sheep. And one of the toughest.
Very different to a regular sheep who chews grass in the lowlands, our merino live in the extremes of New Zealand’s Southern Alps. Regular sheep would freeze to death up there.
But the merino’s fleece is built for extremes – breathable in summer, insulating in winter, yet exceptionally soft and lightweight.
We’ve pioneered the use of merino wool in the wilderness since 1994, and now we’ve fused nature and technology to create merino layers for the outdoors, for performance sports, and for the city.
Why wear Icebreaker merino?
Once, just about everyone wore clothes made from traditional wool in the outdoors. That’s why people in really old photos are never smiling. Traditional wool may have been warm, but it itched like crazy. And it was bulky, heavy, and took forever to dry.
Icebreaker merino combines the best qualities of traditional wool, synthetics and cotton. It’s soft and non-itch, it’s warm in the cold and cool in the heat, it breathes to prevent clamminess, and it has a miraculous ability to warn off stinkiness – you can run a marathon and still smell as sweet as if you’ve spent the day on the sofa.
And because it was made in the mountains, rather than a lab, merino wool is renewable, recyclable and biodegradable.
How does Icebreaker merino perform?
Why layer merino?
Icebreaker has adapted merino wool into a system of lightweight layers that give you the same freedom to explore your environment. Wear a next-to-skin layer in warmer weather, then layer up for insulation in the cold.
When Icebreaker garments are layered together, air is trapped in between each fine layer to ramp up the warmth. Your layers lock together like a single lightweight garment.
Want to see what’s on sale? Check out our photo album on Facebook here.